Ten Ways to Read Your Own Work

See what you have written through the eyes of the person you are actually trying to convince.

Use these on a sales page, an offer, an email, a caption, a pitch, a proposal, a business plan or a script. Anything you have already written and cannot read straight any more.

Why it has to rewrite. Ask a model what it thinks and it tends to agree with you. Anthropic researchers found that five leading AI assistants “consistently exhibit sycophancy” (Sharma et al., 2023). Ask it to become someone and rewrite your work as them, and it has to take a position. The rewrite is the useful part. The notes underneath then tell you why it made those choices.